Graphic Design

When creating you want to tell a story, and while art is completely subjective, with Graphic Design there is also a message that needs to be conveyed to the viewer and it is the artist’s job to make sure that that message gets to the intended audience. Especially when designing for a client, they must rely on the artist to effectively draw the attention of the viewer and then tell the client’s story. Where would we be as a society without Graphic Design to connect business and clients with their target audiences?